audit / strategy / branding / logo / corporate identity / graphic design / interiror / lightning / navigation / equipment / merchandising / exterior / packaging / concept adaptation / digital solutions / implementation

retail chain concept
2006 - 2009

Caramelles is a chain of stores offering a broad range of jewellery and accessories. For young people, this store is an oasis in the middle of the city — it offers goods specifically intended for them where they can browse, try on jewellery together with their friends, and receive a competent stylist’s advice.

We designed store layouts, the interior design and product displays. Six stores were opened in line with the new concept, and the turnover increased nearly three times.