audit / strategy / branding / logo / corporate identity / graphic design / interiror / lightning / navigation / equipment / merchandising / exterior / packaging / concept adaptation / digital solutions / implementation

store concept adaptation
2009 - 2010

Capital City is an official distributor of Apple products in Latvia. Its stores in several Riga shopping centres offer Apple products and accessories, as well as comprehensive information and consultations.

IGLOO was brought in to develop the name, logo, merchandising and interior design of the stores. The colour palette of the corporate identity was used in the arrangement of the stores, while interior elements were selected from the standard offer or analogously designed and created anew.